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Meaning Matters

Earlier this year, Emily Esfahani Smith wrote an article in The Atlantic titled, “There’s More to Life Than Being Happy.”  Now, I’m not ready to throw in the towel on my pursuit of happily ever after… but it’s hard not to take note of the frequent mention of ‘meaning’...

Evaluating Social Media: Metrics that Matter

I know that it’s customary to set goals, evaluate results, or just think and plan in terms of years. But for me, nine months is the magic number. Maybe it’s because with a thoughtful nine-month assessment, there’s still time left to course-correct and deliver annual...